Starting an online boutique?
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How To Start An Online Boutique - Beginning Steps
Starting an online boutique can be a challenge if you don't know how to start. Below is a list of some beginning steps to consider before you start an online boutique. Running a boutique online can provide freedoms such as choosing your own hours for packaging orders, stocking inventory, and posting on social media. Starting a boutique business will also give you the freedom to work from the comfort of your home.
1. Choose A Business Name For Your Online Boutique
Search your state directory to find a unique business name for your online boutique. You will need to register your business name before starting an online boutique.
2. Choose Your Business Structure
Decide whether your online boutique with operate as an LLC. You could also operate under a DBA or form a corporation. Incfile can help you form your business for an affordable filing fee.
3. Obtain An EIN For Your Boutique if needed
The IRS requires you to have an EIN (Employer Identification Number) if your business retains employees or if you operate your business as a corporation or a partnership.
4. Get a Seller Permit & Sales tax ID
A seller permit could also be called a resale permit, reseller license or something else depending on your state. This type of permit is required by any business selling merchandise in many states. If you are located in a state with sales tax, you may also need a sales tax ID for paying quarterly sales tax. Contact your state business department to learn more about the exact requirements for starting a boutique where you live.
5. Determine your boutique's brand & ideal customer
Determine what type of clothing your online boutique will sell and who your target audience is. Design your brand to reflect your style and attract your target market.
6. Find Wholesale Boutique Clothing & stock your Inventory
Finding wholesale boutique clothing and stocking your inventory is something you will need to do before launching. Build a business relationship with trusted wholesale boutique clothing suppliers providing high-quality wholesale boutique clothing. Make sure the clothing styles you select aligns with your brand and target audience. I offer a free wholesaler list available for download here
7. Purchase a Domain Name
When you sign up for Shopify you can purchase a domain name for your online boutique in your dashboard and link it to your website right away. Always go for the .com extension when possible.
8. Choose an E-commerce Platform
Choose an ecommerce platform for your online boutique. Compare selling platforms to find one that is customizable with the most capabilities. Personally, my favorite e-commerce platform is Shopify - it is user friendly and has many capabilities ideal for operating a successful online shop.
Enroll in my free course for help starting your Shopify store.
How To Start An Online Boutique